Estação da Luz / Light Station (7240 m2), São Paulo, Brazil
1,600,000 people (as of August 2009)
The first experience viewers encounter is a film that gives an engaging explanation of the history of the language. In the dramatic setting of the station, an emotional multimedia experience immerses people in the richness of Brazilian Portuguese through sounds, music, poetry and moving image.
A 300-foot (100-meter) synchronized media surface highlights the ways that dance, music, food, soccer, religion, and daily life influence and shape Portuguese language in Brazil. Framed by a graphic timeline of Portuguese language, a series of multimedia stations present the ways that different languages have shaped the language that is today spoken in Brazil.
Exhibit, audiovisuals, interactive
Project developed as part of Ralph Appelbaum Associates’ team